Appreciating the Benefits of ADDIE for Instructional Design

Instructional designers benefit from following the proven ADDIE process.

ADDIE is the term that describes the five most common phases of instructional design:

1. Analysis
   
   
2. Design
   
   
3. Development
   
   
4. Implementation
   
   
5. Evaluation

Done right, each instructional design phase should add measurable value to stakeholders, participants, and the business. For this to happen, they must be done at the right speed and at the right depth to ensure that participants acquire the core knowledge and skills required to achieve the desired business outcomes. Unfortunately, too many companies set up a training curriculum of “nice-to-haves” without having a real understanding of what skills, competencies, behaviors, and knowledge would have the most impact on the performance of individual employees or on the organization as a whole. The “must haves.”
Time Management or Customer Service programs, for instance, seem basic to any well-functioning company and may well be needed; but until you analyze the cause of what is impeding your employees’ productivity, these programs may be a waste of time and money.
Identify the goals and problems so that the program you develop is focused and customized with clear objectives and measurable results. Only then can you be sure that you are doing your best to maximize employee potential and productivity.